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Why your business should care about social media marketing

The power of social media marketing is no longer a secret or seen as a fad. Your friends, your family and your customers are using it. If you are savvy, then you are already integrating social media into your online business to attract fans and build relationships with your customers.

But what should you do if you dont know how to integrate social media into your online business?

That’s where our team can help. If you’re looking to learn exactly how to use social media to enhance your online business and become more successful online, you care going to love this article.

59 percent of Americans who have a social media account agree that customer service via social media has made it easier to get questions and concerns resolved.

Why use social media?

In case you’re not clear on the actual benefits of incorporating social media into your online business then lets firstly cover some of them off.

Social media helps you to build a strong brand

In order to be successful online it’s important to stand out

from the crowd and in particular, your competitors. People need to

look at you and your

products/services and instantly know exactly what you stand for, Not only that, but you need to stay in peoples mind. They need to remember you.

More than 2 million advertisers regularly use Facebook to market their business.

Social media allows you to connect with people who run similar businesses / share the same interests

Networking is essential when you run an online business and connecting with other people in your industry/niche/market can be extremely useful.

In the first instance you can help each other out and give advice to one another. In addition, you can consider promoting each other’s products or doing joint ventures where you create and launch products together. As you build a connection over time these people become your online friends and support group. Its amazing how inspiring it is to connect with people who run similar online businesses, and as well as being useful it goes a long way towards curing the bewilderment that can sometimes happen as you try to grow your online business. You may want to meet up with some of these people from time to time and brainstorm with each other.

Social media helps you to build a relationship with your audience

People are much more likely to buy from somebody who they have a pre-existing relationship with. When you think about it, how many times have YOU come across a random website and bought a product from it straight away? Nope, you’ll look at their blog, look

at their social media accounts and look at their website a few times over a period of days or weeks before you form an opinion of them/the company and when youve built up a picture of what they’re about, THEN you’ll consider buying something.

The good news is that social media is one of THE best ways of building a relationship with your audience. You can use social

media to share content which people in your niche will find interesting/useful, thus positioning yourself as an expert. You can use social media to interact with your audience and have real conversations with people which really goes a long way towards building a connection and trust.

How to Make the Most of Social Media Sites and Stay Sane at the Same time

A few years ago, nobody really understood the power of using social media for their business. These days everyone from the government to your local restaurant has an online presence on a number of social networks.

If it is handled well, social media can deliver a huge online audience that hangs off your every tweet, but that audience doesn’t come easily. Growing and managing the interactions that come your way can be a full-time job. As we mentioned earlier, it also brings great responsibility, making the difference between helping or hurting your business.

If you find the prospect of social media marketing daunting but really want to make the most of the social media channels at your disposal, don’t despair because help is at hand.

We can provide you with all of the advice and help you need to plan a very successful marketing campaign. With our expertise we could help your posts go global in no time.

Why not contact us today to find out how we can help your business to spread the word on social media sites.

Social Media Marketing Services

There’s no question that businesses of all size need to have a comprehensive, up-to-date Social Media strategy.

If you don’t have one yet, or you’ve neglected to keep up on your social media initiatives, you may be in jeopardy of losing a large number of potential and existing customers to your social-friendly competition.

Social media networks today are most people’s primary source of news, opinions, socializing, entertainment and other information. More importantly, it’s become one of the most powerful ways for consumers to interact with local businesses.

What is Social Media Marketing?

Social Media Marketing is the practice of building a targeted social following on various platforms, such as Facebook, Twitter, Google+, LinkedIn, Pinterest and many others.

The magic happens with how well you interact with your audience by being helpful, open, and engaging. Social media is not about selling. It’s about building solid relationships with your customers and prospects that ultimately contribute to increased sales and profits.

This is accomplished by providing quality helpful content, making special discount offers, running contests, asking for opinions, providing customer service, and so much more.

In fact, “Interesting content” is one of the top three reasons people follow brands on social media.

Why Social Media Marketing?

Social media has taken the internet by storm; with more than 2 BILLION active users, it has become an extremely reliable marketing medium for both small and large businesses.

Did you know…?

* The average American spends 37 minutes per day on social media
* 3 in 5 small businesses say they’ve gained new customers by using social media
* 93% of marketers use social media for business
* 70% of small businesses have acquired customers through Facebook

Establishing a presence in the right social communities (where your target market is spending the most time) and consistently building and managing it going forward, you can expect:

* Higher Levels of Customer Loyalty & Retention
* More Website Traffic
* A Positive Online Reputation & More Brand Recognition
* An Authoritative Voice for Your Business

With the right amount of focus and persistence, you will soon have an avenue that is bringing in new leads on auto-pilot and keeping your existing customers coming back over and over again.

What We Do

We specialize in creating customized Social Media Marketing plans that are based on the most important element of online marketing today: Engagement.

In order to help you reach both your short and long-term goals, we will develop a social media strategy for your company that is based on the quality of interactions, rather than quantity.

Our services include: 

* Social Media Profile Creation & Design on Sites Such as Facebook, Twitter, LinkedIn, Pinterest, YouTube, Google+, and Others
* Social Media Monitoring & Management
* Content Creation & Posting
* Automation Tools Setup & Management
* Reporting & Tracking
* … and more!

Ready to Get Started?

Social media is rapidly becoming the most important tool in marketing for companies across the globe.

If you are ready to harness the incredible opportunities Social Media Marketing can provide, such as more exposure, a better reputation, increased customer loyalty, and more revenue...

Contact us today for a FREE, no-obligation consultation!

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